Power Plant 3D Visualistion

For this project, I created a 3D model of an existing power plant and animated its transformation into a future vision of the site. The primary goal was to visually represent how the development would unfold over the next decade. The animation showcased the gradual transition of current buildings into new structures, offering a clear and engaging way to communicate the planned changes to stakeholders.

Client

Confidential

Tools and Techniques

Blender for 3D modelling and animation, custom textures created with Photoshop, colour grading in Davinci Resolve, timeline editing in Premiere Pro

Role

Modelling Animation Texturing Colour Grading

  • Simplified Visual Style: The model was designed in a cel-shaded, low-poly style with minimal detail, using block-like buildings, low-poly trees, and tiled ground textures to maintain a clean and stylized aesthetic.

  • Accurate Representation: The current site was modelled using real-world data from Google Maps and reference images, ensuring accuracy in the layout of roads and structures.

  • Dynamic Animation Techniques: Custom animation systems were developed for elements like growing grassland and cars following realistic driving paths, enhancing the visual storytelling.

  • Filmic Presentation: The final renders were colour-graded in DaVinci Resolve, with added grain and bloom effects to achieve a more natural, cinematic look.

Product Highlights

Goals:

  • Provide a clear and engaging visual representation of the site's transformation over the next 10 years.

  • Ensure the animation aligns with the accompanying voiceover for effective communication.

  • Maintain a simple yet visually appealing aesthetic that is easy to follow.

Challenges:

  • Accurately modelling the site while ensuring it matched real-world positioning for a seamless transition shot.

  • Aligning one of the key 3D shots with real drone footage, requiring precise placement of buildings and roads.

  • Developing unique animation systems, such as growing landscapes and dynamically moving cars, to enhance the realism of the presentation.

The project began with extensive research, utilizing aerial imagery and architectural plans to construct an accurate base model of the current site. The transformation sequence was designed to stagger the appearance of new buildings, making the transition more visually engaging.

The animation was carefully timed to match the project's voiceover, ensuring a smooth and informative viewing experience. The camera movements mimicked drone-like shots, creating the impression of a real-world flyover of a miniature model.

Approach and Creative Process

Contact us.

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