Farnborough Airport
For the Farnborough Airport public consultation, we created three engaging animations to convey key messages about the airport’s future plans, local impact, and economic role.
Working with Cavendish Consulting, we animated assets and made adjustments to ensure clarity and alignment with the script. The final videos successfully communicated the airport’s initiatives and benefits to the public, supporting informed feedback and engagement.
Client
Farnborough Airport (in collaboration with Cavendish Consulting)
Tools and Techniques
After Effects, Illustrator and Premiere Pro
Role
2D Animation Graphic Design Sound Design
All 3 Chapters
Introduction
To support Farnborough Airport's public consultation on proposals for long-term growth and community engagement, we created a series of animations. These animations were designed to clearly communicate the proposed operational changes and highlight the benefits of the community funding programme. Our goal was to engage the local community and stakeholders, encouraging informed feedback and support for the airport’s future plans.
Goals and Challenges
The main goal was to create three videos to communicate Farnborough Airport's activities and plans to the public. Each video served a specific purpose:
Chapter 1: Focused on the changes the airport is making for a long-term future.
Chapter 2: Highlighted the history of the airport and its positive impact on the local community.
Chapter 3: Explained the airport's significant local and national economic role, emphasizing the need for continued investment to support regional and broader economic growth.
Challenges included ensuring the animations were clear and engaging to effectively convey these messages to a diverse audience.
Working with Cavendish Consulting, who provided the screenplay, script, and initial illustrations, we focused on animating the assets to bring the storyboards to life. Throughout the process, we made adjustments to the graphics to ensure the animations aligned seamlessly with the script and conveyed the intended messages effectively.
Approach and Creative Process
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